<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=723312331036218&amp;ev=PageView&amp;noscript=1"> Performance Marketing Ebook

Performance Marketing:
Why & How to Shift From a Brand Marketer to a Successful Performance Marketer

Worried about your future in marketing? Become indispensable in a competitive economy by adopting a data-driven, ROI-focused approach.

Become Irreplaceable

  • Dig into expert insights & strategies.
  • Learn the importance of tracking performance.
  • Understand what stakeholders want.
  • Embrace needle-moving social media metrics.
  • See real-life examples & case studies.
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What You Need to Know to Make the Shift

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Why Performance Marketing Is the Key to CMO Success

Discover the driving forces behind the shift from brand marketing to performance marketing, and why it’s critical for job security.

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The Reason 50% of CMOs Are Scared of Performance Marketing

See why justifying your budget is more difficult than ever, and which performance metrics matter most for demonstrating ROI.

customer-story
Whether or Not Performance Marketing Is Here to Stay

It’s not just a fad! Learn how the push for performance marketing is shaping the industry, so you can stay ahead of the curve.

stairs
Seven Ways to Become a Successful Performance Marketer

Get a glimpse into creating powerful strategies for effective testing, setting expectations with stakeholders, collecting first-party data, and more.

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How to Take the Fear Out of Measurable Results

Gain confidence from four former brand marketers who learned to embrace an ROI-focused approach.

glossy
Invaluable Tools for Tracking ROI

Explore the most effective tools and techniques for tracking which campaigns are producing an ROI. Optimize for maximum results you can brag about in the boardroom.

magnifying-glass
Why Performance Marketing Is the Key to CMO Success

Discover the driving forces behind the shift from brand marketing to performance marketing, and why it’s critical for job security.

a-3d-alpha
The Reason 50% of CMOs Are Scared of Performance Marketing

See why justifying your budget is more difficult than ever, and which performance metrics matter most for demonstrating ROI.

customer-story
Whether or Not Performance Marketing Is Here to Stay

It’s not just a fad! Learn how the push for performance marketing is shaping the industry, so you can stay ahead of the curve.

stairs
Seven Ways to Become a Successful Performance Marketer

Get a glimpse into creating powerful strategies for effective testing, setting expectations with stakeholders, collecting first-party data, and more.

bonsail_01_free
How to Take the Fear Out of Measurable Results

Gain confidence from four former brand marketers who learned to embrace an ROI-focused approach.

glossy
Invaluable Tools for Tracking ROI

Explore the most effective tools and techniques for tracking which campaigns are producing an ROI. Optimize for maximum results you can brag about in the boardroom.

Download the Free eBook