Watch On-Demand
From Metrics to Buy-In: Proving B2B Social Media Success to Stakeholders
Watch On-Demand
Catch the replay of this LIVE webinar with Agorapulse CEO Emeric Ernoult as he revealed the proven framework top B2B brands use to measure and prove social media ROI.
The session delivers practical strategies for B2B marketers to:
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Connect social media to revenue and growth with measurable impact.
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Track the metrics that matter most using a clear, actionable framework.
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Secure stakeholder buy-in with reporting that drives bigger budgets.
Whether you’re in SaaS, professional services, or manufacturing, this webinar will help you overcome outdated measurement frameworks and showcase social media as a critical driver of business success.
Don’t miss the chance to elevate your social media strategy!
Why you should watch:
- Craft a Winning Measurement Framework: Discover how to align social media efforts with revenue, leads, and business growth, ensuring your strategies directly impact business success.
- Master Stakeholder Reporting: Learn the exact reporting techniques that grab attention, prove ROI, and unlock larger budgets for your social media initiatives.
- Optimize with UTM Parameters: Gain practical insights into using UTM tracking tools to pinpoint the social posts driving the most valuable traffic and high-quality leads.
This session is packed with actionable takeaways to elevate your social media strategy and deliver measurable results. Don't miss it!
Speakers
Emeric is a serial entrepreneur with 20 years of experience in Social Media and SaaS (software as a service). He is the CEO and co-founder of Agorapulse, a Paris-based Social Media Management Software launched in 2011.
Agorapulse is currently being used by more than 30,000 users across 180 countries.
Sarah is a Demand Generation Manager at Agorapulse, specializing in crafting data-driven marketing campaigns that fuel lead generation and engagement. With a background in digital marketing and a master's in data science, she combines strategy and analytics to achieve impactful results.
Outside of work, Sarah is a passionate surfer and enjoys spending time in nature, constantly seeking new challenges and growth opportunities.
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