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How E-Commerce Brands are Using Facebook Ads to Drive Online Sales
CMO, Agorapulse
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About the webinar
The people have spoken, and they love shopping online.
According to a study from Curalate, 76% of consumers have purchased a product they saw in a brand’s social media post, while a survey by IPC found that 79% of shoppers shop online at least once a month. If those numbers don't get you excited about the ever-growing potential of “social commerce,” we don't know what will!
To make sure you can make the most of this powerful conversion tool, we’ve asked two expert panelists to share their tried-and-true social media strategies for boosting e-commerce sales using Facebook ads. From optimizing your brand’s profiles to developing CTA-diven campaigns, learn the secrets of using Facebook click to messenger ads to drive traffic, generate leads, and make sales.
Join us on June 28 at 11 am ET, 4 pm BT for real-world insights and industry data that will help you harness the power of Facebook ads to grow your ecommerce brand.
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- How to use social media to drive traffic to your e-commerce site and boost your overall online presence
- Choosing the right Facebook ad campaigns to meet your goals
- Best practices for messenger ad campaigns and chat automation
- Measuring and analyzing ad performance to continuously improve your e-commerce strategy
- Strategies for making the most of your ad spend
Panelists
Darryl Praill is the CMO at Agorapulse. He is a funny, high-energy, in-demand event host and panel moderator, a Top 50 keynote speaker, an accomplished award-winning marketer and creator, a social media influencer, and a serial entrepreneur. Darryl has raised $100 million in venture capital and only been fired once.
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An inspirational and creative executive with expertise leading technology ventures to rapid market penetration and high revenue growth. Tactical Specialties: executive management, business development, sales and sales management, negotiation, contract development, strategic marketing, strategic planning, marketing communications, competitive analysis, messaging, pr, presentation skills, M&A and fundraising. Internet, SaaS, Data & Telecommunications industries. Driven to succeed.
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Tony Christensen is a leading expert in the field of Facebook and Google advertising. As the Managing Partner of Brick Social, a leading digital advertising agency, he has managed hundreds of millions in advertising spend for ecommerce brands.Tony has a proven track record of driving results through innovative digital advertising strategies and is a sought-after speaker and thought leader in the industry. He has spoken at conferences and events around the world, sharing his expertise and insights on the latest trends and techniques in digital advertising. Tony's passion for data-driven decision-making and his ability to develop cutting-edge strategies has made him a valuable asset to businesses looking to expand their digital footprint.
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