Explore how AI is transforming marketing and what it means for your agency. Join our expert panel to learn how to effectively implement AI-powered technology, meet client expectations, and stay ahead in the evolving landscape of AI-driven marketing.
Ready to elevate your agency’s profitability? Join Lubna Quraishi from Teamwork.com for expert insights on transforming your focus from revenue to real profits. In this engaging session, you’ll discover how to:
- Instill a Healthy Time-Tracking Culture: Foster a productive environment that your team will embrace.
- Track Billable Utilization: Master effective strategies to maximize your agency’s revenue potential.
- Create Structured Capacity Planning: Optimize resources and ensure your team is operating at peak efficiency.
Plus, don’t miss the exclusive fireside chat with Lubna, where you can gain deeper insights and ask your burning questions. Unlock the secrets to sustainable profitability for your agency!
Lubna is the Head of Marketing at Teamwork.com, with over 15 years of experience in marketing and technology leadership. She has driven rapid growth and established new markets at companies like Basware, Intuit, and Accenture. Lubna is also an Innovation Coach, empowering teams with design-thinking and lean testing methodologies. She holds an MBA with Honours from the University of Warwick and is currently based in London, originally from Vancouver, Canada. At Teamwork.com, she focuses on empowering service businesses to profit from every client demand.
Prior to joining Teamwork.com, Lubna was Vice President of Marketing at Basware where she led international marketing teams in 11 countries across North America, Europe & APAC, as well as key roles leading growth marketing, brand, corporate communications & customer marketing. Prior to Basware, Lubna held several global marketing roles across Intuit and Accenture. She’s also an experienced Innovation Coach who helps teams drive improved results and business transformation through coaching on design-thinking, customer empathy, and lean testing. Lubna received her MBA with honours from the University of Warwick in the UK and her Bachelors in Business from BCIT in Canada.