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Demystifying Influencer Campaigns with Real-World Ecommerce Data
CMO, Agorapulse
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About the seminar
Right now, the average ecommerce brand is earning $6.50 for every $1 spent on influencer marketing. Are YOU getting those kinds of results?
To better understand how eCommerce brands are leveraging social media and influencers, Agorapulse and gen.video teamed up to take a cold, hard look at the FACTS behind what ecommerce brands are doing on social media, including their work with influencers. The results are a first-ever look at the real-life posting habits of eCommerce brands based on the analysis of more than 1.3m published posts. This publishing data from Agorapulse, coupled with the results of a gen.video consumer survey, gives ecommerce brands an unprecedented look into how influencer campaigns impact consumer behaviors.
This is your chance to uncover the best practices of top-performing ecommerce brands — and find some big opportunities for growth — hidden in data you won’t find anywhere else. (Spoiler alert: video has a lot to do with it!)
Sound intriguing? It is.
Join us as we show you EXACTLY how eCommerce brands are using social media and influencers to level up their engagement and sales.
Sign up now
- Ecommerce publishing best practices (when, where, and how often)
- The most shared content type by platform (and what gets the most engagement)
- Reviews, star ratings, influencer campaigns, and consumer outcomes
- Video as the underutilized, overperforming social media superhero
Panelists
Darryl Praill is the CMO at Agorapulse. He is a funny, high-energy, in-demand event host and panel moderator, a Top 50 keynote speaker, an accomplished award-winning marketer and creator, a social media influencer, and a serial entrepreneur. Darryl has raised $100 million in venture capital and only been fired once.
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Her leadership experience includes both agency and in-house corporate marketing teams, supporting a wide range of industries and brands. As Program Director for the Center for Entrepreneurship at Rollins College, Theresa worked closely with business leaders of all sizes to solve their unique business challenges.
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With over eight years of experience in influencer marketing, Blake Vita provides an advanced understanding of the influencer and content marketing industries as they relate to best practices in paid, organic, eCommerce, and more.
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Gabbie Bradford is cofounder of Song Candy, a first-of-its-kind community marketing agency and audio production house that helps brands cultivate loyal communities through Music, TikTok and Web3. She brings over a decade of digital marketing experience, with clients including Neutrogena, TurboTax, Sephora, Kohl's and more.
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